
The Impact of Innovation on Customer Experience Key Points: – Professor Clayton Christensen’s “Jobs-to-be-Done” theory revolutionizes the understanding of customer experience. – Innovation is crucial for progress and enhancing customer…
JAMES CARTER CEO / FOUNDER James launched Carter2 in 2009 with a simple goal – to put customers first. With 20 years of expertise in design, brand, marketing, communications, media strategies, social media management and strategic relationship management, James has consistently helped businesses grow through customer-centric-thinking and devilish design. From start-ups to some of the biggest organisations in the world, James has enabled businesses to increase their brand footprint, retain their customers and re-imagine their opportunities. He’s worked with; Federal and State government, Westpac, NAB, ANZ, L’Oreal, ING, Realestate.com.au, UBank, Macquarie bank, BDO, Coles, Holden, and many others.
The Impact of Innovation on Customer Experience Key Points: – Professor Clayton Christensen’s “Jobs-to-be-Done” theory revolutionizes the understanding of customer experience. – Innovation is crucial for progress and enhancing customer…
The Connection Between Sales and Marketing: The Key to Business Growth Key Points: Sales and marketing are interdependent and crucial for business growth. Discount offers can be a powerful tool…
Data Ensuring Long-Term Success from Seasonal Rushes Key Points: Data-driven strategies can help businesses handle seasonal rushes more effectively. Customer preferences and behaviors should be analyzed to provide personalized experiences….
When Do Follow-Up Calls Add Value? Salespeople’s Approach to Follow-Up Calls Some salespeople are too persistent, making follow-up calls that add no value to the customer. Others hesitate to make…
Businesses Must Embrace AI or Risk Falling Behind in 2023 Key Points: In 2023, businesses that fail to adopt artificial intelligence (AI) risk being left behind. AI can greatly enhance…
When building a website for the finance industry, remember a few key things to ensure that your site is effective and optimized for search engines. In this post, we’ll cover…
Account-Based Marketing (ABM) is a strategy that targets high-value accounts with personalized marketing messages and campaigns. This approach is particularly effective for B2B companies with a small but valuable customer…
As technology advances, using Artificial Intelligence (AI) in content creation has become increasingly popular among businesses. From automating tedious tasks to providing valuable insights, AI content has the potential to…
Customer experience (CX) is becoming an increasingly important aspect of business success, and choosing the right CX agency can help you enhance your brand and improve customer satisfaction. However, with…
A customer experience (CX) agency is a consulting firm specialising in helping businesses improve the overall experience of their customers. The primary goal of a CX agency is to help…